The craft beer industry is home to some of the most intriguing labels in the beverage world. With thousands of Craft Breweries in the USA alone, craft beer companies are continuing to cleverly brew a large variety of beers that are reaching a seemingly ever-expanding and diverse demographic.

With so many choices and so much competition, labels are becoming increasingly engrossing and unique. Being particularly distinctive can lend craft beer labels the leverage needed to really succeed, but as craft beer companies try and reach a suitable balance between economical viability and a strong sense of identity some of the the boundaries of what is suitable to put on labels are being pushed.

So, how can you make your labels stand out in a sea of new and exciting brands while also ensuring that they are going to accepted at state and federal levels?

BTN gets insight from Ross Appel, associate attorney with Komlossy Law, about how to get your Certificate of Label Approval (COLA) for your Craft Beer labels and covers all of the below.

What You Must Include on Your Label
What You Can’t Put On Your Label
What About adhering to the laws for different States if any?
Can You Avoid Federal Oversight of Your Labels?
Anything Else to Consider Before Filing for Approval?
How to Do It – COLAs Online