BTN writes what wineries, distilleries, breweries and other brand managers must cover when they meet their distributors.

It is always a supplier's dream to sell their product to the large volume buyers including a chain of retail stores, a group of hotels, an airline, a cruise ship company etc. This article will help you fulfill that dream.

This latest checklist covers the most important factors that a winery, brewery, distillery or any brand owner needs to look at before approaching a distributor.

The article will take you through the UK alcohol market and help you build your UK export strategy step by step

Get insights on the UK wine market, how global producers should approach and enter the market, wine premiumization and much more in this Q&A session with Robin Copestick, MD at Copestick Murray

The success of any product in the portfolio is determined by choosing the best strategies for pricing, packaging, and distribution. This article will help you choose those strategies for successful and increased portfolio sales

Private label wines are truly unique and can be used to enhance your overall brand. Use it to jump aboard the current premiumization trend before it’s too late.

Know your customer’s demographics and choices, pay attention and frame the story on your bottle itself. Use these effective labeling tips to boost the shelf success of your wine

If you are looking to export to the UK, searching for a specialist is one strategy that might pay off. Here is how it works