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Gin 1689 makes UK debut

The Amsterdam Craft Gin Company has launched its Gin 1689 brand in the UK through importer Distilled Brands.

The founders of the Amsterdam Craft Gin Company, Alexander Janssens and Patrick van der Peet, spent two years researching the archives of the British Library to create the gin.

They discovered the receipt in the rare books section, which listed the original ingredients but withheld the exact quantities used.

After acquiring the exclusive rights to the recipe, the pair asked master distiller Herman Jansen in the Netherlands to recreate the recipe.

Described as a “classic juniper style spirit”, Gin 1689 is made with dried quince, apple, lemon and orange peel, nutmeg, aniseed, and clove botanicals.

Bottled at 42% ABV, Gin 1689 will be sold at an RRP £35 (US$45) per 700ml bottle.

Janssens said: “We are really excited to introduce Gin 1689 to the discerning gin market in the UK.

“It is the rebirth of an ancient premium gin recipe dating back from the time that the gin craze started in the UK. With our distinctive packaging and great tasting liquid, we’re confident that we can make a mark here.

“I was thrilled to discover the recipe whilst working in London and spending time in the British Library, as we knew William of Orange brought his genever recipe over to England when he became king, the beginning of gin’s popularity.”

Read More at source: The Spirits Business

Image Source: The Spirits Business

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