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Sommeliers Choice Awards 2023 Winners
Johnnie Walker Celebrates Lunar Year with Johnnie Walker Blue Label Limited-Edition Bottle
- Category: Other
- Date: 09/02/2015
Year of the Ram Bottle Blends Chinese Artistry with Scotch Whisky Mastery
E. & J. Gallo Announces the National Expansion of Viniq, America's First Shimmery Liqueur
- Category: Other
- Date: 09/02/2015
E. & J. Gallo announces its newest innovation is now available nationwide.
G.H. Mumm becomes Kentucky Derby sponsor
- Category: Other
- Date: 09/02/2015
G.H. Mumm says it will become the Official Champagne Sponsor of the Kentucky Derby, America’s greatest horse race.
Paulaner USA defines its positioning
- Category: Other
- Date: 09/02/2015
Paulaner USA, will launch new packaging artwork along with a unique mnemonic logo.
Africa a Land of Opportunities for Pernod
- Category: Other
- Date: 09/02/2015
Africa is set to become the next big growth region for Pernod Ricard, says Alexandre Ricard.
Heineken USA pledges 25% of ad budget for digital
- Category: Other
- Date: 06/02/2015
Heineken USA now spends a quarter of its advertising budget on digital media.
Target Hires Media Exec From MillerCoors
- Category: Other
- Date: 06/02/2015
Stevie Benjamin Will Oversee Retailer's Media Teams
Critics Drove Mouton to cut Cab Franc
- Category: Other
- Date: 06/02/2015
Philippe Dhalluin has told how a negative critical response to his first vintage at the estate led him to reassess dramatically its use of Cabernet Franc in the blend.
Pepsi Launches New Music Platform "Out of the Blue" To Debut During the 57th Annual Grammy Awards
- Category: Other
- Date: 05/02/2015
Pepsi has always had a rich heritage in music and today the brand is taking it to a whole new level with the introduction of its new music platform "Out of the Blue."
Diageo bids to maximise online sales with newly created role
- Category: Other
- Date: 05/02/2015
Diageo is accelerating efforts to pull e-commerce into the heart of its marketing with the appointment of Marco Preda.