Singha Beer will now be available from the bars and roving seller at many of the 21 venues that will be used during the tournament. The beer also expects to get prominent television exposure at all 28 matches during the competition.

Guntorn Permsup, Singha Beer’s corporate strategy assistant manager, said: “It is a great honour for Singha to be the official beer of Rugby League World Cup 2013. We are delighted for the given opportunity.

“Singha is the authentic original Thai beer since 1933 and has been established in the UK and Europe for more than 30 years. We are known for sponsoring Manchester United and Chelsea FC as the Official Partners and this tournament will enhance our reputation even further.

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