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Austin Eastciders Adds Ruby Red Grapefruit Offering to Year-Round Lineup
Grapefruit season is now year-round as Austin Eastciders adds Ruby Red Grapefruit to their wildly popular line of pre-Prohibition style Texas ciders.
Grapefruit season is now year-round as Austin Eastciders adds Ruby Red Grapefruit to their wildly popular line of pre-Prohibition style Texas ciders. The new offering – available in Austin Eastciders markets starting February 26 – is a refreshing and slightly tart cider made with Ruby Red Grapefruits from the Texas Rio Grande Valley.
“The Ruby Red grapefruit’s unique bitter-yet-sweet taste profile beautifully complements our crisp, dry, Old World-style cider,” said Brittany Mathieu, R&D Manager, Austin Eastciders. “And the red grapefruit is the official state fruit of Texas. It’s meant to be!”
“Americans are falling in love with cider all over again and we’re thrilled to be part of that with our sessionable, easy-drinking ciders,” said Johnny Heiselberg, CEO, Austin Eastciders. “Our last variety, Blood Orange, helped us grow by 144% from 2016 to 2017*.”
The Austin-based cidery just shipped over 500,000 cases in its fourth full year of operations and recently opened a 1,960-square-foot tasting room in its hometown.
Austin Eastciders is the number one craft cider in Texas and the number three nationwide.
Austin Eastciders Ruby Red Grapefruit hits store shelves and bar taps in Texas, Oklahoma, Philadelphia, DC, New York and other markets across the Mid-Atlantic on February 26. It’s available in 6-pack and 12-pack 12-oz cans, and on draft.
About Austin Eastciders
With the inclusive rallying-cry, “Cider Y’all,” Austin Eastciders produces craft ciders in Austin,Texas, using all-natural ingredients and bittersweet apples to create traditionally inspired ciders. Founded in 2013, Austin Eastciders has six cider varieties, including Austin Eastciders Original Dry Cider, Austin Eastciders Texas Honey, Austin Eastciders Hopped Cider, Austin Eastciders Blood Orange, Austin Eastciders Pineapple Cider and Austin Eastciders Ruby Red Grapefruit.
Read more at source Brew Bound









