17/11/2017
How To Pitch Your Brand In National Restaurant Chains
The key to making on-premise retail calls is preparation and planning. A good salesperson knows time is limited with chain buyers.
BTN Academy // Webinars
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Country Report: Australia
Through exciting programs and events, Wine Australia has provided it's members with a growing base of healthy partnerships dedicated to expanding the Aussie offering.
As the industry continues to grow, Angela is ready to outline what it takes to be a category leader.
Learn from Angela on how to generate innovative support programs and push your offerings across new markets.
Broadcast date: 5/8/2015
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Articles
08/12/2017
How to Build a Cult-Like Following For Your Brand
BTN Takes a look at How to Build a Loyal Fan Base for your Craft Beer, Wine, Spirits and Non-Alcoholic Beverage Brands.
09/09/2017
2018 Checklist on How to Pitch a Distributor
This latest checklist covers the most important factors that a winery, brewery, distillery or any brand owner needs to look at before approaching a distributor.
09/01/2018
How Wineries Can Leverage Snapchat’s Latest Features
Snapchat will continue to be an attractive new platform for reaching millennial wine drinkers. By tapping into new features and functionality, you will have even more tools to connect and engage with wine drinkers.
18/11/2017
10 Tips to Designing the Perfect Trade Advert
From promises of profit maximization and the timing of your campaign to sample designs of your programming and merchandising, there are a lot of things to consider when designing your new ad.
10/12/2017
Nine Ways That Supplier "Work Withs" Can Help Boost Sales
Why working with your distributor's sales team is your best investment and how to ensure you produce results for yourself and your distributor.
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Our Speakers
Damien Wilson
Damien Wilson was appointed in August 2015 as the inaugural Hamel Family Chair of Wine Business Education.
Ross Appel
Attorney, Craft Beer Enthusiast, Intellectual Property.
Bob Paulinski
Bob Paulinski, MW is one of the top industry experts in private label wine development.
Nina Chalmers
Strategy and concept development, graphic design and multimedia.
Gino Colangelo
Brand Building and Public Relations.
Deborah Gray
Import Specialiast, Sales, Distribution, Marketing