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Successfully Selling Australian Wine in the USA

Country Reports


What US distributors, importers and retailers are looking to see from Australian wineries that are ready for export.



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At 108 million liters and total value of $AUS 369 Million, the US market is the number one wine importer of Australian brands.  As exciting of a landscape as it has become, understanding how to succesfully pitch your brand to buyers and promote your labels at every level of the three tier system is vital to success.

Explore the needs of US importers, distributors and retailers and watch Ben von Doussa's recent powerpoint presentation "What US Retailers are Looking For & How To Pitch Them."

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2021 USA Wine, Beer & Spirits Ratings results announced. Check out the full winners' list here.

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