Videos

Beverage Trade Network videos

Operations & Management

How To Build An All Star Team For Your Beverage Business

In this exciting presentation from staffing pro and founder of BevForce, Josh Wand gives viewers an in-depth look at organizational design strategies and recruiting skills that all wine, beer and spirit executives should adopt in their operations.

Sales & Marketing

Top Ten Tips For a Successful Brand Launch

In John Beaudette\'s presentation, he outlines astounding tips from leading US brand owners which included inspiring insight from: Bertha Gonzalez (Casa Dragones); Jonathan Newman (Newman Wines & Spirits); Kevin Mehra (Latitude Beverage Company); David Kanbar (Skinny Girl Margarita and Bulldog Gin); Ken Austin (Avion Tequila); Felix Sencion (Presidente Beer); Steve Ludman (Leblon); John Glover (Castle Brands); and Tal Nadari (Lucas Bols), as well as his own look at how to successfully launch a brand.

Legal & Regulatory

Key Provisions for Beverage Brands to Include in Distribution Agreements

In her presentation 'Key Provisions for Beverage Brands to Include in Distribution Agreements,' Donna Hartman outlines the most important aspects to consider when negotiating with US distributors. From brand extensions to regional competition, Donna works out a clear blue-print that shows brand owners what they can do to make sure they are properly approaching their next market.

Operations & Management

7 Ways That Brands Can Optimize Their Domestic and International Logistics

Thomas Barfoed addressed the most important logistics concerns of suppliers, importers and distributors. He explained how small and mid-size brands can optimize their shipments to the U.S., what logistical factors might impact margins and pricing, and how different modes of transportation can impact their go-to-market strategy.

Sales & Marketing

Preparation to Pitching: How To Get and Grow With Your Distributor

Gerry Schweitzer emphasized on understanding the importance of choosing & understanding the distributor first, prior to pitching and proceeding. The video reveals about what distributors expect and what questions are there in their mind while selecting a product. Know the answers in the video to get and grow with the distributor.

Operations & Management

How Importers and Distributors Can Build a Strong Sales Force?

Josh Wand is the Founder & Motivator in Chief of BevForce, a recruiting and staffing agency in New York that specializes in hiring strategies and organizational design for beverage companies. Wand developed BevForce to provide the beverage industry with a full-service hiring and job search platform that connects good people to great jobs.

Bulk and Private Label

Stylianos Filopoulos on Social Responsibility, why is important for the wine business?

Stylianos Filopoulos, Managing Director of the Wine in Moderation-Art de Vivre non-profit international association (WiM Association) walks us through social responsibility in the wine business and how it can affect you. He has been devoted to “Wine in Moderation” since its creation, helping the development of this social responsibility programme from a policy commitment to an international reference of the wine business.