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Get discounted member rates at BTN events globally. Includes USA Trade Trade Tasting (New York), IBWSS (San Francisco), IBWSS (London).
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Get StartedArticles
06/06/2019
2019 Checklist on How to Pitch a Distributor
This latest checklist covers the most important factors that a winery, brewery, distillery or any brand owner needs to look at before approaching a distributor.
29/09/2018
Three Tips for Using Wine Labels to Maximize the Retail Success of Your Wine
Know your customer’s demographics and choices, pay attention and frame the story on your bottle itself. Use these effective labeling tips to boost the shelf success of your wine
22/06/2018
Knowing the Team at Your Accounts is Key to Success
Salespeople are "troops in the trenches" who will sell your wine and spirits selections to your account’s customers and guests. Know them well
News
Robert Mondavi Winery Named the Best Vineyard in North America
Global Academy of Voters Recognizes Napa Valley Winery for its World-Class Vineyard and Hospitality
Copper & Kings launches double-aged American brandy
Louisville-based Copper & Kings American Brandy Co has bottled a brandy that has been matured in both Bourbon barrels and American single malt whiskey barrels.
Woodford Reserve nears million-case sales mark
Bourbon brand Woodford Reserve is set to join the ranks of million-case spirits in the next fiscal year following a push from its parent company, Brown-Forman.
Upcoming BTN Events
USATT 2019 New York City
New York City, NY, 13-14 May 2019
Exhibitor Registration Open
IBWSS 2019 / San Francisco
San Francisco, CA, 23-24 July, 2019
Exhibitor Registration Open
CDE 2019 / San Francisco
San Francisco, CA, 25 July, 2019
Exhibitor Registration Open
IBWSS 2019 / China
Shangai, China, 5-6 Nov, 2019
Exhibitor Registration Open
IBWSS 2021 / London
London, United Kingdom, 16-17 March, 2021
Exhibitor Pre-Registration Open
Testimonials
Keep on kicking goals with great articles
Natural Bridge Wines, Australia
Anestasia Vodka
Articles
17/11/2016
Top 10 Tips to Launch Your Brand in the US Market
Many try, many fail and some survive. Here are the Top 10 Tips from brand-owners that launched their brands in the U.S market successfully and sustained their growth to become leaders in their category.
