Your import and distribution business, as it exists in a largely capitalist economic environment will exert pressures on you, causing you to react and develop. How you cope and change with those pressures will determine how well you succeed. It’s helpful to start out by looking at the environment you currently occupy and how those pressures become primary motivators to how you run your business.
In this session, Bill will make you the MDB (Master of Distribution Business) and cover important touch points of your business and how to tackle one problem at a time
Questions like how distributors can train their representatives, most effective merchandising that works in retail, elevator pitch for a new brand, how to help them when brands do not sell, how to get a floor display, how to build a strong relationship with them, and more.