Basil Hayden’s® Bourbon Spices Up the Rye Category with Basil Hayden’s® Rye Whiskey
Basil Hayden’s® Bourbon, a distinctive super-premium bourbon outpacing the category, announced the launch of its first-ever innovation and limited edition product offering – Basil Hayden’s® Rye Whiskey.
Basil Hayden’s® Bourbon, a distinctive super-premium bourbon outpacing the category, announced the launch of its first-ever innovation and limited edition product offering – Basil Hayden’s® Rye Whiskey.
Basil Hayden’s Bourbon has long been known for its trademark spicy finish, resulting from the use of twice as much rye than traditional bourbons. Taking inspiration from this beloved rye spiciness, Basil Hayden’s Rye Whiskey is a natural progression for the brand.
A Kentucky straight rye whiskey, Basil Hayden’s Rye Whiskey achieves its deepened and distinctive taste with the addition of a unique, re-barreled rye. The re-barreled rye begins as a four-year-old traditional rye whiskey, which is then dumped out and further aged an additional seven years in newly charred quarter cask oak barrels. Just a touch of this re-barreled rye expertly blended with traditional Kentucky straight rye whiskey amplifies the warm aroma of baking spices and adds differentiating depth to Basil Hayden’s Rye Whiskey. Bottled at an easy-sipping 80 proof, the result is a versatile rye whiskey that is both approachable and flavorful with notes of char and oak.
“The spicy character of rye has always been a signature part of what makes Basil Hayden’s special, so creating a rye whiskey was a natural fit,” said Rob Mason, Vice President of Bourbon at Beam Suntory. “This limited edition release gives our fans a chance to experience everything they love about Basil Hayden’s Bourbon – its spicy character, smoothness and approachable nature – in an interesting rye whiskey expression.”
Featuring the following characteristics, Basil Hayden’s Rye Whiskey is best enjoyed when sipped neat, on the rocks or as the base to a modern cocktail:
Proof: 80 Color: Golden Amber Aroma: Warm baking spices and caramel, with hints of wood rye spice Taste: Charred oak complemented by sweet brown sugar and dried fruit Finish: Smoke and char notes wrapped in carame
Packaged with Basil Hayden’s iconic hand-applied parchment bib and copper belt, Basil Hayden’s Rye Whiskey is available now in limited quantities nationwide for a suggested retail price of $44.99 for a 750ml bottle.
Read more at source Drinkedin
