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Sommeliers Choice Awards 2023 Winners
P Diddy Takes Aim at "Fast-Paced" Millenials
- Category: Other
- Date: 14/04/2015
Diageo and US rapper P Diddy has launched a “next level” marketing campaign for Deleón Tequila aimed at a generation of millennial consumers with a “short attention span”.
LVMH Posts Strong First Quarter Profits
- Category: Other
- Date: 14/04/2015
Moët Hennessy Louis Vuitton (LVMH) has posted a first quarter revenue increase of 16%, rising to €8.3 billion, but its wine and spirits division continued to lag.
Blue Moon getting new brewery for 20th birthday
- Category: Other
- Date: 14/04/2015
This year marks Blue Moon Brewing Company's 20th anniversary and it's marking that milestone by building another brewery.
Bacardi Job Cuts Spread to London
- Category: Other
- Date: 14/04/2015
Spirits producer Bacardi is cutting jobs at its Global Brands Unit in London, following the announcement last week that it was making around 15% of its North American staff redundant.
Brien Fox begins term as WSWA chair
- Category: Other
- Date: 14/04/2015
Brien Fox, president and CEO of Grand Rapids-based Henry A. Fox Sales Co., is being named the new chair of Wine & Spirits Wholesalers of America.
Brangelina's Wine in UK Supermarkets
- Category: Other
- Date: 13/04/2015
Hollywood power couple Brad Pitt and Angelina Jolie have released the 2014 vintage of their Provençal rosé in UK supermarkets through Marks and Spencer.
Hendrick's Gin Launches Hendrick's Air
- Category: Other
- Date: 13/04/2015
The world's first and only Flying Cucumber dirigible
Get behind Aussie Wine Month
- Category: Other
- Date: 13/04/2015
Wine Australia is encouraging Australian sommeliers, venue managers and restaurateurs to support Aussie Wine Month in May.
PepsiCo nabs NBA sponsorship rights from Coca-Cola
- Category: Other
- Date: 13/04/2015
A slam dunk for Mountain Dew? Aquafina, Brisk, Doritos, and Ruffles will also gain exposure in the basketball league.
Coke in multi-year deal with U.S. soccer
- Category: Other
- Date: 13/04/2015
The Coca-Cola Company, United States Soccer Federation and Major League Soccer (MLS) today announced a new, multi-year partnership agreement.