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SodaStream Ad Keeps ScarJo, Drops Coke and Pepsi
SodaStream tweaked its rejected Super Bowl ad at the request of Fox.
NEW YORK (CNNMoney)
SodaStream tweaked its rejected Super Bowl ad at the request of Fox. Scarlett Johansson gets to stay, but references to competitors Coke and Pepsi are out.
"One of the lines of the ad was asked to the removed," wrote SodaStream spokeswoman Nirit Hurwitz, in an email to CNNMoney, identifying the rejected line as: "Sorry, Coke and Pepsi."
See more at: http://money.cnn.com/2014/01/27/news/companies/sodastream-rejected-ad/