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Napa prepares for Super Bowl 50
Napa Valley is gearing up for an influx of visitors arriving for the Super Bowl this weekend.
The big game is taking place in Santa Clara near San Francisco and up to a million fans are expected to be in the area in the run-up to Sunday’s kickoff.
The Super Bowl has always attracted a wealthy clientele (tickets for this year’s game cost upwards of $5,000 each) and increasingly attract a wine rather than a beer-drinking crowd.
Read more at source | Drinks Business