To promote Indian wine, wineries are participating in a trade fair in Hong Kong, organised by the Hong Kong Trade Development Council (HKTDC), in November 2013. A business conference will also be organised in Singapore by the IGPB, with the help of the Indian embassy in Singapore and the Agricultural and Processed Food Products Export Development Authority (APEDA).

"Wine is made in Australia, Africa, South America and European countries. But India is the only major wine producing country in Asia. Our aim is to increase exports in the Asia Pacific region. As a part of this, we are initially targeting markets in Thailand, Singapore and Hong Kong, the major hubs for covering other Asia Pacific countries like Cambodia, Burma, Indonesia, Malaysia and Vietnam," Jagdish Holkar, chairman, IGPB, told TOI in Nashik on Sunday.

"We recently held wine and food tasting event at the India House in Bangkok - the official residence of the Indian ambassador to Thailand - to promote Indian wine in the country. Around 150 wine importers, food and beverage managers of various establishments and hospitality professionals participated in the programme. We also held business meetings with some wine importers and hotel mangers in Thailand. We are expecting good business from Thailand over the coming months. We are also targeting the markets in Hong Kong and Singapore. The primary objective is to promote Indian wine in these countries," Holkar said.

View Source Article (Times of India)

About Indian Grape Processing Board

The Indian Grape Processing Board, a Board setup under the Ministry of Food Processing Industries, Government of India is headquartered at Pune, Maharashtra which is close to the principle grape growing/ processing areas in the country.