Share

Sommeliers Choice Awards 2023 Winners

Sunkist Launches Family Stories Campaign Showcasing the Cooperative's 120-Year Farming Heritage

Cooperative celebrates peak citrus season by sharing the commitment to quality behind every piece of Sunkist fruit.

20/03/2014

 SHERMAN OAKS, Calif., March 20, 2014 /PRNewswire/ -- Sunkist Growers today unveiled Sunkist® Family Stories, a multimedia storytelling project dedicated to sharing the rich heritage of Sunkist growers through video and imagery. Sunkist Family Stories will profile multigenerational Sunkist growers from California and Arizona, offering a window into the life and experience of today's modern farmer.

"As a cooperative of thousands of grower members, many of whom have proudly passed the tradition of citrus growing through the generations, we believe the Sunkist story is best told by those in the orchards," said Sunkist Vice President of Sales and Marketing, Kevin Fiori. "We're proud to share the values and legacy of Sunkist's 120-year history through the Sunkist Family Stories project."

See more at source: http://www.prnewswire.com/news-releases/sunkist-launches-family-stories-campaign-showcasing-the-cooperatives-120-year-farming-heritage-251170301.html

More news