Sommeliers Choice Awards 2023 Winners

Episode 21 : China Emerging As Luxury Wine Hotspot - Oscar Zuffada

In this episode, Sid Patel, CEO of Beverage Trade Network chats with Oscar Zuffada - Assistant Director Of Food And Beverage at AMAN, A luxury resort chain in china


Oscar talks about curiosity of chinese people for wine and how they love knowing about story behind the wines. Chinese thirst for luxury wines and the country’s conducive terroir have attracted major international wine producers and investors.Red wine is a symbol of social status and luxury goods in China. Many people mention red wine and associate it with terms such as “Western style,” and “luxury".

About the Organisers: Beverage Trade Network
Beverage Trade Network is one of the world's leading networks for beverage, wine, spirits and beer importers, distributors, producers and related companies. Our database and directory listing of the world's leading beer, wine, spirit and non-alcoholic drink producers provides our importers and distributors an advantage to source and innovate their portfolios.
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