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Segura Viudas Releases Its First Cava Made with Organic Grapes

The Segura Viudas estate called on its rich, 800-year history of winemaking heritage and sustainable viticulture practices to develop its Cava Made with Organic Grapes.

13/01/2021

The Segura Viudas estate called on its rich, 800-year history of winemaking heritage and sustainable viticulture practices to develop its Cava Made with Organic Grapes. Created in the renowned D.O. Penedès region of Spain with a focus on indigenous varietals, this cava displays bright citrus and tropical fruit-forward notes due to low yielding vines which produce more concentrated fruit. The Segura Viudas Cava Made with Organic Grapes (SRP: $13) will be available nationwide beginning January 2021.

Steeped in rich Spanish heritage, Segura Viudas has been producing cava since the 12th century on land that is protected and biodiverse. The estate’s commitment to indigenous varietals, those of which cannot be sourced outside the region—Macabeo, Xarel-lo, and Parellada—form the identity of the portfolio. Under the direction of second-generation Head Winemaker Ton Raventós and Winemaker and Director of Procurement Miquel Salarich, each Cava is assembled through the meticulous blending of base wines that then undergo significant aging to develop a distinctively fresh and crisp house taste.

“When the viticultural team set out to create a Cava made with organic grapes, we did so with the goal of developing an entirely new blend that pays respect to our past, while also resonating with today’s consumer,” says Miquel Salarich, Winemaker and Director of Procurement. “Our mission at Segura Viudas is to help grape growers become sustainable – 90 percent of the local farmers we work with implement sustainability techniques, and our goal is to get to 100 percent. We believe that maintaining a healthy ecosystem is the best thing to do for the land and for the next generation.”

For the Segura Viudas Cava Made with Organic Grapes, the winery follows the organic practices outlined by the Catalan Council of Ecological Agricultural Production (CCPAE), restricting the use of synthetic chemicals, hormones, herbicides, pesticides, and fertilizers. The result is an elegant, structured, and complex cava that is vegan and gluten free, and pays homage to Segura Viudas’ Spanish roots in both taste and environmental responsibility. The release of this new cava coincides with a new brand campaign titled, #RespectTheRoots. The two-pronged initiative – drawing attention to both the brand’s winemaking expertise and history, as well as the physical roots of the grape vines – intends to connect the past to the present and future.

Read more at source: wineindustryadvisor

Image source: wineindustryadvisor

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