SALINAS, CA — Family-owned and operated wine company Scheid Family Wines and wine import company PH Importing announced today their strategic alignment in the US. This marks PH Importing’s entry into US national distribution, with Scheid Family Wines providing the logistics, analytical and distribution structure for national integration and support of the PH Importing portfolio.

Founded by wine industry veteran Bob Piotrowski, whose career has spanned 30 years working in all facets of the industry, PH Importing’s vision is to bring underserved wineries and estates from around the world to the US marketplace. In partnership with Scheid Family Wines and with a deep understanding of the supplier, wholesaler, restaurant and retail distribution channels, PH Importing aims to provide sales and marketing support for wineries looking to grow and expand within the United States’ market. 

“Our partnership with PH Importing marks our entrance into the imported wine category,” stated Heidi Scheid, Executive Vice President of Scheid Family Wines. “Bob is a demonstrated sales leader with a history of working with imported brands to bring their wines and stories to the US market. We believe his ability to build international brands will complement and enhance our Scheid Family Wines portfolio.” 

Read more at source: winebusiness

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