According to the Markets.businessinsider, Just in time for National Pet Week, Rescue Dog Wines founders Blair and Laura Lott are announcing a partnership with national animal welfare organization Best Friends Animal Society.

Rescue Dog Wines has pledged $25,000 as their minimum commitment to Best Friends to help their mission of ending the killing of dogs and cats in America's shelters.

"Best Friends' mission aligns perfectly with our goals," explains Blair Lott. "Rescue Dog Wines gives away half of our profits to support dog rescue programs, and now with the reach of Best Friends, we'll be able to be even more effective, he added.

"Best Friends is delighted to launch this collaboration," Eric Rayvid, public relations director, Best Friends Animal Society. "We know we won't be able to achieve our mission without critical funds from partners like Rescue Dog Wines.

Read more at source: Markets.businessinsider