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Stella Artois Debuts Instagram Ads
- Category: Other
- Date: 02/12/2014
Stella Artois has become the first beer brand to target millennials by launching a series of sponsored adverts on photo sharing app Instagram.
MUMM Launches The Worlds First Double Screen Music Video With David Guetta
- Category: Other
- Date: 02/12/2014
MUMM House of Champagne today launches the world's first double screen music video for the track 'Dangerous'
Diageo confirms ABV tweaks
- Category: Other
- Date: 01/12/2014
Diageo Australia has confirmed it has reduced the ABV on Captain Morgan, Smirnoff flavours and Ruski RTDs over the past few months.
French Liquor Maker Grand Marnier Said to Explore Sale
- Category: Other
- Date: 01/12/2014
Grand Marnier Group (MALA), the French cognac maker, is exploring strategic options for the business including a sale, people with knowledge of the matter said.
SABMiller to export to Canada and enter Brazil again
- Category: Other
- Date: 01/12/2014
SABMILLER plans to re-enter the Brazilian market next year while also distributing its own beers in Canada, adding two new markets to the group’s Latin American unit.
A New Wine Fit for a Klingon
- Category: Other
- Date: 01/12/2014
The most celebrated alcoholic beverage of the Star Trek franchise, Klingon Bloodwine (tlhIngan 'Iw HIq), is now available for Star Trek fans and wine lovers alike.
Accolade Confirms Purchase of Grant Burge
- Category: Other
- Date: 01/12/2014
Accolade Wines has confirmed an agreement to buy Australia’s Barossa-based Grant Burge Wines for an undisclosed sum.
Pernod Ricard in Executive Shake Up
- Category: Other
- Date: 01/12/2014
Pernod Ricard has announced a consolidation of its executive roles with promotion of two of its directors, Simon Van Moppes and Chris Ellis.
Bud Crowded Out by Craft Beer Craze
- Category: Other
- Date: 01/12/2014
After years of developing advertising and marketing that appeals to all ages, AB InBev plans to concentrate future Budweiser promotions exclusively on that age bracket.
Marstons Brewery to sell of 200 UK Pubs
- Category: Other
- Date: 01/12/2014
Maston’s has announced plans to dispose of 200 of its pubs in the coming 12 months to focus instead on women and budget family dining.