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Online wine: retailers should `remove clutter`
Online wine retailers need to do more to cut through the increasing “clutter” of online wine sales and appeal to consumers, importers and suppliers have warned.
Currently, the online market represents 8.8% of the total off-trade wine sales, according to the Wilson Drinks Report, but has been forecast to grow. However as the growth of wine e-commerce continues to grow, importers and distributors warn that online retailers will need to do more to stand out in the market.
Read more at source | DrinksBusiness