E and J Gallo to focus on premium offering
US-based wine producer E&J Gallo has called 2016 an “important year” for its premium portfolio as it seeks to tap into the growing appetite for higher-priced wines in the UK.
The wine producer behind the Dark Horse and Apothic Red brands – which it says are the best-selling Californian premium wines in the UK – will increase its marketing activity and launch new varieties under the labels this year.
Read more at source | DrinksBusines
