Brahma Finds Unique Way to Merge Beer and Soccer
In a unique—and bizarre--convergence of beer and soccer, Anheuser-Busch InBev will launch a limited edition of its popular Brahma beer made from barley grown on the soccer field where Brazil's iconic World Cup teams have trained for decades.
In a unique—and bizarre--convergence of beer and soccer, Anheuser-Busch InBev will launch a limited edition of its popular Brahma beer made from barley grown on the soccer field where Brazil's iconic World Cup teams have trained for decades. Brahma Selecao Especial will be sold in Brazil starting in March, three months before the Brazil-hosted World Cup kicks off. (Ad Age)
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