News

Beverage Trade Network News

Friends Fun Wine Wins Coveted 2018 Best Packaging Award

Wine

13/12/2018

Friends Fun Wine®, an award-winning, low-in-calorie, low-ABV, global beverage company, is thrilled to announce that it is the recipient of the 2018 "Best Packaging Design" Readers' Poll Award from Beverage Industry Magazine.

This important industry award saw stiff competition with other marquis brands for 2018.  This year's nominees include:

  1. Jager Meister: Jager Miniature shots
  2. SPRITE: Summer Limited Edition Collection
  3. Michelob ULTRA: 7-ounce bottle
  4. Brew Doctor Kombucha: new cans

"Friends Fun Wine was the hands-down, stand-out winner this year in the 2018 Readers' Poll Award," commented Barbara Harfmann, Managing Editor of Beverage Industry Magazine. "Each year the readers' poll has stiff competition from across the beverage industry and the entire team here at the magazine would like to congratulate Friends Fun Wine.  In an age when packaging design is so critical to the success of any brand, the Miguel Paredes-designed bottles really break through the clutter of an already crowded space with their incredible design and bold look and feel."

Other Industry Awards This Year – Friend Fun Wine Honored with 2018 World Wine Championships Awards

The World Wine Championships® is America's oldest annual international wine competition. The wines in each category are judged by Tastings.com's trained staff joined by top wine professionals and buyers from retailers and restaurants using a consistent, proprietary methodology developed in collaboration with Cornell University.

The Fun Wine collection was awarded the following:

COCONUT CHARDONNAY 

  • Award: Silver Medal & Best Buy

STRAWBERRY ROSE MOSCATO

  • Award: Silver Medal  

RED SANGRIA

  • Award: Bronze Medal

New "Fun" bottle designs and the renowned artist behind them 

Friends Fun Wine is a disruptive brand because of its amazing liquid and bottle designs. "The introduction of our 750 ml glass bottles has had a seismic impact in the wine space," said Scott Morris, Senior Vice President of Marketing and Communications. "Our retail and c-store partners have been clamoring for the new bottles and they tell us that our product has created a buzz in the industry." 

In 2018, Friends Fun Wine released unique, highly artistic 750 ml bottle designs created especially for Friends Fun Wine by internationally-recognized POP and Graffiti artist Miguel Paredes. https://funwine.com Miguel grew up in New York and spent his youth as an art student under the tutelage of Ronnie Cutrone, Andy Warhol's assistant at the Factory. Like Warhol, Miguel has created his own explosive and bold style which is a perfect marriage of graffiti, landscape and pop art. Today, he lives in Miami and creates dynamic pieces of art that have a sophisticated and gritty urban feel.  

About Friends Fun Wine

Friends Fun Wine offers casual and delicious Fun Wine™ drinks that allow consumers to enjoy wine in a new and refreshing way. Fun Wine™ was developed in response to millennial and female consumers seeking new experiences as their taste for alcohol evolves. With wine sales continuing to increase and develop across multiple formats, Friends Fun Wine is an ideal beverage to lead the latest craze and hottest trend in the beverage industry. 

Source: PRNewswire

Image Source: PRNewswire

More news