China uncorks new vintage of world-class wine with £175-a-bottle red
The company behind Dom Pérignon and Moët & Chandon has launched what it hopes will be the first world class red wine to be produced in China, as the domestic industry tries to recover from a corruption crackdown with the help of luxury foreign brands.
The £175-a-bottle red is already seen as a new hope for China’s high-end wine makers, who are desperate to raise their profile overseas after a loss of business at home as a result of President Xi Jinping’s four-year war on graft.
The premium wine comes from a remote, rural backwater nestled 2,700 metres (8,900 ft) above the Mekong River on the edge of the Tibetan plateau in the country’s southwest, thousands of miles from China’s traditional wine regions of Shandong and Ningxia.
Among the crops of tomatoes, and the occasional hashish plant, is a grape that has excited experts at Moët Hennessey, which is part of LVMH, the world’s biggest luxury group and owner of more than 70 brands including Louis Vuitton, jeweller Bulgari and the fashion label Fendi.
“As soon as I started to study the potential of the vineyards and wines, I knew that this wine would deserve an international audience,” Moët Hennessey\'s Estates and Wines president Jean-Guillaume Prats told the South China Morning Post.
Image Courtesy and full content can be found at source :
