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Creating A Successful Brand Launch In The US - John Beaudette

The Wine Whiskey Weed Show

11/05/2020

The 10th episode of The Wine Whiskey Weed Show, hosted by Sid Patel, welcomes John Beaudette - CEO of MHW. Listen to Sid and John share their experience and knowledge around the US alcohol beverage market. With John's experience of over 35 years, he dove into the details of how to create a successful brand launch in the US and what works best when launching a brand in the American market.


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Top Ten Tips For a Successful Brand Launch

In John Beaudette\'s presentation, he outlines astounding tips from leading US brand owners which included inspiring insight from: Bertha Gonzalez (Casa Dragones); Jonathan Newman (Newman Wines & Spirits); Kevin Mehra (Latitude Beverage Company); David Kanbar (Skinny Girl Margarita and Bulldog Gin); Ken Austin (Avion Tequila); Felix Sencion (Presidente Beer); Steve Ludman (Leblon); John Glover (Castle Brands); and Tal Nadari (Lucas Bols), as well as his own look at how to successfully launch a brand.
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