The Pushcha brand harmoniously combines the best traditions of Polish distilling with modern trends on the vodka market. The brand is founded on such values as uncompromising craftsmanship, naturalness and authenticity. The wilderness symbolizes what is pristine, timeless and authentic. Pushcha Vodka is a premium vodka addressed to the generation of Millennials living in cities, educated and aware of the changes taking place, leading an active lifestyle. This generation is looking for high-quality products with a natural, authentic profile and socially responsible brands. Values such as minimalism, aesthetics, originality, openness and naturalness appeal. PROTECTED BY EU LAW No. 110/2008