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UpEnd Navy Strength Gin

Brand Presentation

UpEnd Navy Strength Gin is our flagship; a gin that pays homage to a unique aspect of the spirit’s history and highlights the juniper in a lively way. Navy Strength has a fascinating story that is the etymology of the term “proof.” When British sailors would receive their rations of gin in the early 19th century they would mix it with a small amount of gunpowder and put a match to it. If it lit, it was “proofed.”

At 57% alcohol by volume, this is an unapologetic Navy Strength gin, so we’ve turned up the juniper and balanced it out with bold botanicals that include coriander, lavender, licorice root, cinnamon, clove, and citrus. The flavor is crisp, clean and big. UpEnd Navy Strength Gin punches through in any cocktail allowing the gin to take center stage.

Key Highlights:

  • 114 Proof / 57% ABV
  • Small Batch, Ultra-Premium
  • Blended & Bottled in New York
  • Perfect for High-End Cocktails
  • Silver - Bartender Spirits Awards 2020
  • Silver - USA Spirits Ratings 2020
  • Double Gold - San Francisco World Spirits Design Competition 2020

 

Please feel free to contact us for more details or simply send us a message to know more.

Full Product Specifications

Date Created: 12/04/2021
Product Name: UpEnd Navy Strength Gin
Product Type: Gin
Country of origin: United States
Stock available: On request
Price per unit US$: On request
Price per unit €: On request
Alc. Vol %: 57.00
Format: 750ml

Countries this brand is distributed in:

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US States this brand is distributed in:

US States this brand is looking to be distributed in:

UpEnd Distilling, Inc.

UpEnd Distilling, founded in 2018 by two friends who share an appreciation for craft spirits, honors the long tradition of gin but with a modern twist. The name UpEnd is a reflection of the backgrounds and vision of the founders. Chris, from UPstate New York, and Matt, from the East END of Long Island, have used their different backgrounds, experiences, and taste preferences to redefine gin with unique and distinct recipes. The team respects the history of gin and takes pride in being a part of it. In fact, UpEnd’s gin is distilled utilizing methods that date back to the 1800’s. Still, Matt & Chris believe there is an opportunity to broaden the audience for gin by focusing on fewer ingredients that are more identifiable and relatable. Their mission is to upend the perception of gin as a singular flavor profile and highlight the broad range of styles and botanicals in gin recipes. While UpEnd launches with a gin for the juniper lover, the team believes its full range will have a taste profile that fits almost everybody. The team is honored to have won a Silver Medal at the 2020 Bartender Spirits Awards, a Silver at the 2020 USA Spirits Ratings, and a Double Gold at the 2020 San Francisco World Spirits Design Competition; A statement to the quality, both inside and out. Experimentation is everything; so sip it, mix it, but most of all enjoy it. The team says, it’s not where you start, it’s where you EndUp.

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