We represent International Brands in India and assist them in finding the best 'Route to Market'. We advise them on opening offices in India, finding the right JV partners, managers, distributors and bottlers. We also oversee brand building and marketing strategies for some of our clients. We also sell bulk scotch, bulk aged rum and bulk French brandy to local manufacturer's and bottlers. We provide through our International Associate - Private Labelling for Scotch Whisky, Tequila, Wine and Beer.
India is a vast and flourishing opportunity for the international wine and spirits industry, and while the market for premium wine & spirits is one of the fastest growing in the world, high taxes and complex legal structures unique to each of the 29 states and 7 union territories makes the process tedious. This coupled with a highly conservative drinking culture makes it almost overwhelming for companies to reach the target consumer. Fermentras has a rich understanding of the wine & spirits industry in India and beyond. We aim to make your journey to India, effortless and prolific. We effectively “manufacture, distill and bottle" your India experience, for you.