Beverage Trade Network News

Trader Joe's Just Released $4 Canned Wine And It Sounds AMAZING


Before there was rosé in a forty and a wine purse to conceal your favorite bottle box, the coolest trend in vino was sipping it poolside from a can. And while we already have a few favorites to bring on beach trips, Trader Joe's newest offering could beat them all by a landslide.

Simpler Wines, a new line of sparkling vino, is the brainchild of Trader Joe's and one of its Italian suppliers. Packed in boxes of four cans, there are two varietals: white and rosé. The grocery chain notes that the white varietal is slightly sweet and offers hints of honeydew while the rosé is mineral with a light, red fruit flavor.

Read more at: Delish

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