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Heineken Launches New Holiday Plus-Up Party Service

Heineken introduced #SparkMyParty, a Holiday delivery service that brings holiday plus-ups right to your doorstep.

04/12/2014

Create Lasting Memories with Family and Friends this Holiday Season with #SparkMyParty Delivery Service

NEW YORK, Dec. 2, 2014 /PRNewswire/ -- Today, Heineken introduced #SparkMyParty, a Holiday delivery service that brings holiday plus-ups right to your doorstep! The holidays are an important season to catch up and celebrate with your most important friends and family, and now Heineken, the best Dutch premium lager, is offering consumers a way to help make these holiday celebrations even more memorable. The brand\'s latest social activation, #SparkMyParty, will help people get the most out of their holiday celebrations by giving their parties an epic boost.

Starting December 4, holiday revellers can tweet @Heineken_US using #SparkMyParty to enter for a chance to receive a special delivery that will give even the most respected party host enviable bragging rights. On December 5 and 6, Heineken\'s #SparkMyParty service will arrive at the apartments of lucky New York City-based consumers with real-time party plus-ups. In addition to music, treats and decor, four lucky NYC-based parties will receive an added spark. Examples of these sparks include a DJ live at their party, a roomful of balloons, a NYC event photographer to capture the evening\'s festivities and UBER gift cards to get all of their guests home safely. 

Read More at Source | PR Newswire

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