Silver, Design and Marketing Director for Desire Vodka, along with Cole Fortune, the Company's Founder, are pleased to announce the upcoming launch of their luxurious new beverage, Desire Vodka.

As a spokesperson for Desire Vodka noted, this new type of vodka was designed to exceed expectation in both design and luxury.

"A collaboration between Alex Silver, Cole Fortune, and Power Brands, this new drink is capturing the more sensual side of alcohol with a provocative and alluring design," the spokesperson said, adding that the intriguing bottle will lead to desire at first sight, while the first sip makes it a lasting connection.

"Nothing feels quite as sensual and fulfilling as getting into one's best outfit and strutting your stuff during a night on the town. Just as clothes transform you from an unassuming office worker to the most desirable person at the club, this vodka will transform a dull night into something spectacular."

Described as embracing the "sexy and edgy" sides of vodka, Desire Vodka will be a smooth, high quality vodka that will become a go-to among the nightclub community.

In order to help fund the team at Power Brands as well as pay for other costs associated with getting Desire Vodka to the market, Silver and Fortune recently launched a fundraiser on Indiegogo. There, they hope to raise $260,000 through crowdfunding. People who donate to the fund will receive different rewards ranging from a Desire newsletter subscription, the opportunity to converse with brand managers, and limited edition bottles of Desire Vodka.

Read more at source: Nasdaq