Timely communication between you and your distributor will help you achieve a sustainable growth. Here are few tips on how you can increase your communication with your distributor:
Whether your portfolio is small or large, your success will rest on your ability to build a strong relationship with your customer that adds value to their business. With this goal, there are some good concepts to follow.
In this article, we write about how are specialty wineries, breweries and distilleries attempting to fight against global giants.
Major factors that are influencing retail stores and effective merchandising programs that work in retail.
One of the biggest challenges that small and medium sized importers and distributors have is retaining their sales reps. In this article, BTN highlights 5 main factors that you can work on to retain your sales reps.
Article on Wine Branding, Craft Beer Branding and Spirits Branding. How to measure your brand score and take it national.
From pre-brand awareness in retail stores and with end consumers, to securing distribution and creating post-brand awareness after a distributor is secured, here is what a perfectly targeted brand launch should look like.
Many small companies know they have a very good product but are having difficulty gaining retail buyer attention and distribution.