Sommeliers Choice Awards 2023 Winners
Aldi launches own-label take on hard seltzer White Claw for half the price
The own-label Aldi product is set to roll out in four flavours
According to the thegrocer
Aldi is launching a cheaper, own-label version of US hard seltzer hit White Claw.
Nordic Wolf, which will Iand on Aldi shelves in mid-July, will retail at £1.29 per can, just under half Tesco’s £2.50 price for White Claw.
The Aldi version is set to roll out in four flavours: Lemon, Strawberry & Lime, Cranberry & Cherry and Raspberry & Blackcurrant. Made with sparkling water and a gluten-free alcohol base, Nordic Wolf contains 97 calories per 330ml can.
Read more at source: thegrocer