The brand is hoping to expand its presence in its local market, where Drinksology Group’s distribution arm When We Are Giants will distribute its Modern Classic and Tropical Old Tom gins.

Mike Beavan, sales director of Drinksology Group – When We Are Giants, said: “We are delighted to be adding Porter’s Gin to our portfolio of premium brands. It’s a young, fresh and forward-thinking brand with great tasting liquid and striking packaging. It ticks all of the boxes and we’re looking forward to offering it to our clients and seeing results.”

As well as the UK and Ireland, Porter’s Gin is now available in more than 10 international markets including Norway, China, Singapore, and France.

Ben Iravani, the co-founder of Porter’s Gin, said: “We are very excited to be partnering with the Drinksology Group who generate really strong results across their portfolio. When we met, they clearly understood and loved our brand – and there seemed to be a very natural culture fit.

“We’re hopeful that this is the start of a successful long term partnership that will help grow Porter’s Gin within the UK trade and consumer market.”

Drinksology Group launched distribution arm When We Are Giants in 2018. It’s a portfolio of spirits also includes Jawbox gin, Bramble Liqueur, Sausage Tree Irish Vodka, and Ukiyo Gin.

Read More at source: The Spirits Business

Image Source: The Spirits Business