The 11th Episode of the Wine Whiskey Weed Show, hosted by Sid Patel, features Maxime Gibrat - WINE MERCHANT, BUND - BANK OF FINE WINES & PARTNER, SHANGHAI. Maxime chats with Sid about the luxury wine market in China, helps understand what Chinese importers are looking for from luxury wine brands from other countries. Maxime also shares tips on how to enter the Chinese wine market with a luxury wine and how to pitch to Chinese importers.