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Trademarks: Are Your Brands Protected?

Sales & Marketing

08/07/2019

A lot of time, money and energy is spent when launching a business and developing brands. A location for the business needs to be found, the product itself developed, the packaging designed, and the brand name was chosen. Sometimes during the process, things can be overlooked. Did you check to make sure your brand name is not similar to another? Did you file for trademark protection? Has someone threatened to sue you for trademark infringement? What are your rights? What can you do? Attendees attended Donna’s session to learn about what every brand owner should know before launching the next big brand.


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Setting Up Your Sales Channels and Process To Double Your Revenue

A must attend session that will help you build your sales process and break it down to various components in growing your top line growth for your winery, brewery and distillery. Includes insights on staff management, P&L management, national account sales, distributor development & management, export sales, direct to consumer sales, call center direct to winery sales, bulk wine sales, custom crush/AP sales, wine development and future strategic growth.
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MD of Wine Superhero Industry Consulting on Flexi v ISO quality and Why Ship In Bulk

Barry Dick\'s presentation showcases the results of his MW dissertation investigating the performance of the two principal methods of bulk shipping format available to producers – Flexi tanks or an ISO (International Standards Organization) tank. The study analyzed the performance of these two industry standard methods of transporting bulk wine.
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