Insights from Bartender Spirits Awards Judges: Paula Lukas

Listen to this exclusive from the Bar Manager & Head Bartender at NUR, New York. Paula Lukas provides insights into the working of a bar, and how she approaches different strategies to enrich her customer's experience. Bonus: For Spirits brands, get a deeper know-how from your customer, the bartender, on their thoughts on quality, value, and packaging for a brand.