Videos

Beverage Trade Network videos

Bulk and Private Label

Maximizing wine quality and stability for bulk transport

Maria Peterson, Filtration Specialist and Kathy McGrath, Fermentation Technical Sales from Scott Laboratories will share their insights on filtration solutions for ensuring filterability of volumes to be shipped or bottled and the economics of using Seitz Suprapak Plus. In this session, they will also discuss tools for maintaining wine quality and stability, as well as avoiding oxidation during shipping.

Bulk and Private Label

Bulk Wine Financial Benchmarks

Optimizing the balance of your cost of goods, allocated expenses, the costs of doing business through sales channels options, distributor costs, and markups, and on-premise and off-premise licensee markups is imperative to maximize your profits. Knowing these industry benchmarks and best practices enable you to fine-tune your bulk wine financial plans and goals.

Bulk and Private Label

Setting Up Your Sales Channels and Process To Double Your Revenue

A must attend session that will help you build your sales process and break it down to various components in growing your top line growth for your winery, brewery and distillery. Includes insights on staff management, P&L management, national account sales, distributor development & management, export sales, direct to consumer sales, call center direct to winery sales, bulk wine sales, custom crush/AP sales, wine development and future strategic growth.

Bulk and Private Label

Tips For Retailers To Effectively Merchandise and Price Their Private Label Labels

What happens on the sales floor? Floor operations at the retail level are often overlooked. Floor execution is just as important as setting up the pieces to create the brand. In this session, you will learn about: 1. How mainstream wine retail pricing can impact your private label sales. 2. How to set up promo retail pricing. 3. People who are working on the floor.

Bulk and Private Label

Art of Custom Wines – From Procurement to Fulfillment

TWC sells 700K cases annually of both custom crush and private label wines to some 70 national chains and 300 domestic wineries. In this session get insights into the process of a customer order to fulfillment.

Bulk and Private Label

How To Build A 500,000 Case Virtual Wine Company

How Kevin Mehra and team built his wine company into the fastest growing wine company in the US market. With no winery and vineyards, how can entrepreneurs build a 500,000 cases wine business? Solid tips on marketing, branding, sales, and distribution for private label brand owners, wineries, breweries, and distilleries.

Bulk and Private Label

5 Guidelines For Navigating Bulk Wine Logistics

Shipping bulk wine or spirits inland or overseas? Discover what your transport options are. The benefits and limitations of the equipment available and key considerations when building a bulk logistics supply chain. This session will bring industry perspective on bulk wine and spirits logistics. Luke Arie will highlight how to preserve the quality and safety of the wine in transit, and strategies for optimizing the supply chain and the associated challenges.

Sales & Marketing

How to Build a National Brand in the US market

Lambert brings a wealth of sales and distribution experience that will provide suppliers with distribution and selling strategies in how to grow your craft beverage brand by building a solid distributors network.

Social Media

Boost Your Winery\'s Social Connections

Melanie Young\'s Presentation gives brand owner the tools to build successful social programs that penetrate the consumer\'s psyche and develop engaging communities of followers.