Trademarks: Are Your Brands Protected?
A lot of time, money and energy is spent when launching a business and developing brands. A location for the business needs to be found, the product itself developed, the packaging designed, and the brand name was chosen. Sometimes during the process, things can be overlooked. Did you check to make sure your brand name is not similar to another? Did you file for trademark protection? Has someone threatened to sue you for trademark infringement? What are your rights? What can you do? Attendees attended Donna’s session to learn about what every brand owner should know before launching the next big brand.