The countdown begins this hour. You just have 24 HOURS LEFT if you want to enter your wines in 2019 London Wine Competition

Time is running out if you are looking to enter the London Wine Competition 2019, which was launched last year to reward wines that are really connecting with consumers not just through the quality of the wine, but also how they stand out on shelf, what they look, and do they offer good value for money.

Note: Winners to be showcased at the LWC participating events and the names of winning wines would be broadcasted to more than 20,000 buyers.

The London Wine Competition looks to recognize, reward and help promote wine brands that have successfully been created to identify with and target a specific wine drinker. For any wine brand to earn its place on a retailer’s shelf or a restaurant’s wine list -  and then vitally stay there - they need to be marketable and consumer driven and not just produced in the general hope it can find enough people willing to sell and buy it.

That is why the London Wine Competition is different. It will single out and shine the spotlight on those wine brands that consumers really want to buy and have a clear market value for trade buyers.

How Judging Works |  Scoring System |  Awards |  How to Enter

MEET THE JUDGES

The London Wine Competition will be assessed and judged by a leading panel of top-level wine buyers with current direct commercial buying responsibility Or wine consultants and experts who are also directly involved in the development of new wine brands or buying wine for commercial resale...

The list of judges will be drawn from leading retail chains, wholesalers, distributors, and on-trade groups across a variety of channels and disciplines including multiple retailing, convenience stores, cash and carries, specialist retailers, casual and fine dining, hospitality and the travel industry. 

View all the judges>>

THE JUDGING CRITERIA

To win a London Wine Competition award you will need to score highly in all three areas of our judging criteria. You might have an outstanding quality wine, but if the price and packaging are not right, you will not be recognized by the London Wine Competition.

There is no point, for example, in having a 95 point wine if it does not look good or offer consumers great value for money. Those points mean it will remain highly respected within the trade, but it will also remain largely unsold on the shelf or languishing on a restaurant’s wine list.

That is why the London Wine Competition will be decided based on the following judging formula:

Q (Quality Score) + Value Score (V) + Package Score (P) = London Wine Competition Score.

Know Entire Procedure   |   Scoring System   |   Awards   |   How to Enter

BENEFITS TO MEDAL WINNERS

London Wine Competition rewards wines that are made well, taste great, offer great value for money and stand out on the shelf. Winning LWC Gold clearly demonstrates the trade how well the wine will be perceived in the market and will give the trade a very good indicator to stock that wine.

Here are some of the benefits and reasons on why you should enter your wines in London Wine Competition.

• Raise your brands’ profile, prestige, and credibility with importers, distributors, press, retailers, and consumers
• Instill confidence in the trade buyer about the marketability of your wine as LWC rates wines by its value, package, and quality.
• Winners to be showcased at LWC participating events at no extra fees.
• Winners to get access to stickers and all winning materials at no extra fees.
• Increase product sales
• Boost awareness of your brand in the media via extensive editorial and press coverage via LWC media partners
• Use the LWC logo on packaging and as part of your own promotional plan
• Social media promotion of winners ALL YEAR ROUND
• Gold winners contact data will be sent to all LWC buyers with the intent to make a direct connection between the buyer and the supplier.

Enter Your Wines Today and Get Rated By Quality, Value, and Package. Submissions Deadline: 25 January 2019. Ship your wines by February 28, 2019.

Key Dates:

• Submission Deadline: Till 20 February 2019
• Warehouse Closes For Samples: 28 February 2019
• Judging: March 21 & 22, 2019
• Winners Announced: 30 April 2019

A full list of judges can be found here. The London Wine Competition was launched in 2017 by the Beverage Trade Network, the US drinks events, services, business and publishing group.. 2018 WINNERS The first round of the competition was held in 2018. In all 16 wines from around world received a Gold medal, including five from Australia and four from Italy. There were also 137 Silver medals announced.  The top scoring wine was Arcadian Shiraz from Idyll Wine Co. in Australia, was named the "Wine of the Year." The wine comes from Australia's  Moorabool Valley, in Victoria, which has been making wines since 1966 and was one of the first vineyards to be planted in the area following the decimation of the local wine industry by the phylloxera epidemic in the late 19th century. Of the Gold medal wines two came from the UK, a Blanc de Blanc from Hoffman & Rathbone (number five in the Top 10 overall wines) and Raimes Classic English Sparkling(10th highest scoring wine overall). Enter the 2019 Competition Here by February 20.