ARMERO is the tequila brand,
that breaks traditional clichés.
Openminded, unprejudiced,
with a strong attitude
and convince to win a place
in a demanding market.
A new way to enjoy tequila,
forget about the old-fashioned cowboy
or hacienda labels. No more Don’s or Amigos.
ARMERO, a true concept, the future
for a new consumer generation.
Three tasteful expressions available
Blanco, Reposado and Añejo.
Embrace ARMERO soul
while the ARMY brand inspired
reinforces values like courage,
honour, respect, fierceness and comradery
among people who want to enjoy a high-end
ultra-premium 100% Agave spirit distilled by
one of the most prestigious distilleries at the moment
in the land where Tequila born itself, Tequila, Jalisco.
The battlefields plan is clearly defined.
ARMERO is ready to fight for supremacy,
ARMERO, will lead.
ARMERO Tequila has invested at sports events with sponsorship and has exclusive boxers to represent the Brand during main events. Our Brand is supported by the WBC and has a special edition bottle.