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Boero Bevande Enoreca & Ingrosso

Wine Wholesaler

Italy

28/08/2017

In 1948 the small company Dagani e Telò, Acque Gasate, production of drinks and ice distribution, was founded in Leno. 
The economic situation of the immediate post-war period, however, is not the most prosperous and the business of the two partners creates income for only one, so they decide to divide; born in this way the Dagani Enrico and son (Dagani Alcide), supported with great commitment by his wife and mother Dina. The business increases to make us think of Enrico, jokingly called "Boero", to add to the price list a selection of wines. 
Initially, the wines were sold loose in demijohns, only later it was passed to the sale of more or less valuable bottles. 
The year's pass, and his son Alcide in 1974 change jobs for health reasons, but Enrico is not discouraged and continues, enduring many hardships, in the distribution of wholesale beverages. 

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