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Ruoao International Trading (Shanghai) Co. Ltd.

Wine Importer



Joao Wines is a foreign-brand chain that is based on the Portuguese import of high-end fine wines under the guidance and assistance of the Portuguese Chinese Chamber of Commerce. Since its inception in 2005, Joao Wines has been promoting and promoting the wine culture of the Portuguese country, focusing on introducing first-line boutique wines from famous Portuguese wineries to Chinese consumers and building a friendship between China and Portugal. And a bridge for economic and trade cooperation. 
Joao Wines is headquartered in Shanghai, the most prosperous economic center in the country. We are market-oriented, profit-oriented, and focus on development and innovation. We vigorously promote the innovation and management of corporate brand culture, and comprehensively improve the quality of corporate personnel. The Joao wine brand chain can maintain a healthy and steady development in all provinces and cities nationwide. With the development of China's economy and the improvement of national living standards, wine has gradually entered the homes of ordinary people from luxury goods. Our wine chain has been opened in Beijing, Hangzhou, Wenzhou, Shijiazhuang, Hefei, Taiyuan and Pingdingshan. The franchise store, Joao Winery (窖), meets the needs of consumers across the country for high quality imported European wines. We opened a flagship store in Shanghai, which will play a demonstration role and guiding role for all franchisees across the country. 
Faced with market opportunities and the fierce challenges of the wine industry, we will strive to improve the company's ability to innovate and continuously learn from the successful experience of Chinese and foreign brand chains, so that Ruoao wine industry will occupy the leading position in the Chinese wine industry and strive to become a well-known enterprise in the international wine industry. 

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