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Moho International

Other

Spain

02/08/2017

Moho International was established in 2010 by Arash Mashkoor who then founded Young Distributing and Marketing SL in 2012 to support the growth of Moho in Spain. We specialise in "Conscious Drinks" - drinks that are healthier, more natural and produced in a more environmentally friendly way than common alcoholic beverages. Arash heads a small yet skilled team of employees and freelance consultants that aim to meet consumers needs while maintaining the brand values. The Moho brand of cider was previously launched in Spain and was well-received by consumers, on-trade and off-trade points of sales, as well as generating significant interest abroad. Temporarily put on hold to invest in further market research, Moho ciders are now being relaunched with a new bottle design, lower alcohol content and improved taste. The brand’s existing impressive social media footprint is testament to the strength of its image and its ability to be marketed via online as well as offline channels. Moho ciders are currently available in a rapidly increasing number of shops, bars and restaurants throughout Barcelona, acting as a showcase to on-trade and off-trade locations internationally. Products Our range of organic ciders consists of 3 distinct flavours - Green Apple, Elderflower and Forest Fruits. Produced in Denmark using an ecologically certified process, the cider consists of 92% fermented apples and 8% natural flavouring with no added sugar, artificial sweeteners or preservatives and a low alcohol content of 4.2% ABV. Each 275ml bottle can be provided in 100% recyclable glass or PET. The current shelf life is 2 years but can be extended to 3 years.

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