MM ehf was formed by two friends in 2009 a few months after the great economy crash. Few people believed in the idea of starting up a retail company at that point in time, but undeterred we moved ahead with our plans and prospered. Today we are a small but ambitious family business looking to work in wholesale, retail and websales with quality and exciting brands in the Icelandic market while also exploring export opportunities. We have experience in the alcohol and beverage, beauty, fashion, sport clothing, computing, medical and automobile industry for example.