Australian Brewery

Our Story

Twenty years ago six brothers from Sydney with a passion for craft beer and hospitality started taking small steps towards creating a range of signature Australian craft brews.

Along the way these steps have become giant leaps as they have consistently produced award winning craft beers and distributed them nationwide and even overseas.

From a small Brewery in the Hunter Valley to a state of the art micro brewery in Northwest Sydney the family’s philosophy has always been – Fresh, Pure, Australian.

Join the next stage in our journey and help us convert the nation into drinking great Australian Craft Beer.

Perfect Beer – Because We Can

Why we can

Beer Quality

Beer is a very delicate and easily spoiled product, which is why we have to work hard to get it to the consumer in as good condition as possible. Many brewers are beginning to realise that putting beer in cans is actually much better for the beer than packaging in glass, a fact that goes against current wisdom perhaps.

There are three things that kill beer flavours very effectively:

Light

UV breaks down the many delicate aromas and flavours in beer very effectively; a can stop this completely.

Oxygen

Again, very effective at breaking down delicate aromas causing dull and stale beer. Cans are much easier than bottles to fill with beer whilst keeping oxygen levels extremely low. We manage around 10 parts per billion or 0.000000001%!

Heat

Increases the effect of oxygen and UV greatly and speeds up the staling of beer. Our cans, with their plastic coating, transmit heat at the same rate as glass bottles.

So out of three issues that effect the quality of our carefully crafted beer, cans beat bottles on two out of three.’

Environmental

An empty bottle weighs around 210g, an empty can weighs 16g!

This is a huge saving in weight and materials. As a result, a 16-pack of cans uses 42% less packaging by weight; and due to the cans being a more efficient use of space, they need around 40% less volume once cased-up and ready to go to the customer. These add up to huge energy and resource savings just by using a different method of packaging beer.

Whilst aluminum uses more energy to produce, using 92% less material to make a can rather than a bottle gives it a massive environmental benefit. Aluminum is also vastly more recyclable than glass. Recycling aluminium saves 95% of the CO2 emissions in producing from scratch, with glass, this figure goes down to only 30%. And sadly, much of the glass recycled in Australia actually goes to road-making rather than being made back into bottles, aluminum is far too valuable for this to happen.

So cans are lighter, more recyclable, better for the beer, require less energy to transport, less space to store and don’t break into lots of dangerous pieces when dropped.

So why cans? The real question is why you’d ever use glass?