BTN Academy // Articles

How to Sell Your Brand in Online Retail Channels

Insights and tips for suppliers looking to sell their brands to online retail partners.

Views Mark as favorite
Photo for: How to Sell Your Brand in Online Retail Channels

Partnering with established online retailers that have an existing large consumer base is a great way to gain new customers. Use promotions and great deals to get buyers to try your beverages and hopefully convert them into long term consumers. Giving online retailers the go ahead on some really great deals will dramatically help you gain new consumers.

It can be difficult to figure out where to start and to really build an online customer base so we asked Andre Eikmeier, founder of (fastest growing retailer in Australia) to give us some insight into the world of online retail and what it means to successfully market your wine in a world of competition. Here's a look at what he had to say:

BTN Premium Content

BTN Premium Members, please Log In to access the complete Webinar.

Not a member? Please Sign Up now and choose your Premium plan.

For only $29 a month, get full access to articles and webinars on BTN + other benefits like:

  • Full Access to BTN Consultants
  • Full Access to Buying Leads
  • Post Unlimited Brands
  • Full Access to all Articles and Webinars
  • Social Media Push On Your Brands
  • Discounted rates to exhibit at major partner events and conferences
  • And Much More...

Your BTN membership will reduce your trial and error time: Why experiment with your branding and distribution when you can fast-track your time to success? Get 'How to do it' content which will help you improve your sales and grow your distribution. Just one article can help you make better decisions and improve your distribution strategy. Select your plan here >>

Buying Leads are the most convenient way for Importers and Distributors to source new brands. Post Your Buying Requirement Here and Let Qualified Wineries, Breweries and Distilleries Submit Proposals.

See why thousands of beverage professionals use

It’s free and easy to get started. Create your profile and within minutes access BTN tools to help grow your beverage business.

Get started now!